Get to know the wonderful people that make up the Twenty5 Team!
Meet Jenny Minney, our Marketing Manager here at Twenty5. Learn more about Jenny, what inspired her to work in marketing, the best advice she has received, what she loves about working at Twenty5, the last book she read, and more.
How long have you been with Twenty5 and why did you join?
I joined Twenty5 in February 2024 because they had an opening for a marketing position. I was at a point in my life where I was ready for something new, so it felt meant to be that this opportunity with Twenty5 came along.
What inspired you to pursue the career you have today?
The world of branding and marketing is something that deep fascinates me. Having grown up in the age of social media, I feel like marketing and branding has become so much more about story-telling, creativity, and connection, rather than just selling a product. Seeing and experiencing this shift is what really inspired me to pursue a career in marketing as it combines both my passion for design with my analytical-thinking brain perfectly.
What is the best advice you’ve ever received and from who?
There is so much great advice I've received, but if I had to mention one, it would be something my Grandpa said to me about love and relationships. He said "the key to a happy long relationship is laughter." That has stuck with me because I feel it can be applied to parts of life outside just relationships and helps remind me that no matter how challenging life can feel, having laughter is something that will always put a smile on your face.
What do you love most about what you do at Twenty5?
I love the amazing team of people that I work with, getting to have insightful conversations, sharing and executing ideas to grow our marketing presence, the creativity of my work, and the fact that everyday I feel like I'm learning something new.
As we are a 100% remote team, what is your favorite work-from-home productivity hack?
Make your working space a place you genuinely enjoy spending time in! For me, my work space is right by a window so I have natural light and I also have my water bottle or an iced coffee or matcha within arm's reach at all times. Additionally, breaking up the day with quick walks or stretches so that I'm not sitting for too long without a bit of movement.
How do you unwind after a long day?
I love spending time with friends over a good meal, working on some personal creative projects, calling my family to catch up, or re-watching FRIENDS for the 5th time.
What's your greatest personal achievement?
My greatest personal achievement is building a community of like-minded individuals through sharing my story on social media and in turn learning the important skills of how to strengthen both personal and professional brands. I have been able to connect with thousands of people through photo and video content, apps, podcast episodes, and interviews and throughout this process I've learned what it takes to build and market a brand that an audience resonates with and genuinely supports.
What song can you listen to over and over again?
Normal People by Sally Rooney, couldn't put it down!
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